• We sell the highest quality natural and organic seasonal products available
  We appreciate and celebrate the difference natural and organic products can make in the quality of one’s life
• We satisfy, delight and nourish our customers
  Our customers are our most important stakeholders in our business and the lifeblood of our business
• We support team member excellence and happiness
  Our success is dependent upon the collective energy and intelligence of all of our team members
• We create wealth through profits and growth
  We are stewards of our shareholders’ investments and we take that responsibility very seriously. We are committed to increasing long term shareholder value

• We serve and support our local and global communities
  Our business is intimately tied to both local towns, cities and the larger global community that we serve
• We practice and advance environmental stewardship
  We whole heartedly believe in active environmental stewardship so that the planet continues to flourish for generations to come
• We create on-going win-win relationships with our local suppliers
  Our suppliers are our allies in serving the interests of our other stakeholders in bringing to market the safest high quality products available
• We promote the health of our stakeholders through healthy eating education
  Healthy eating is a basic foundation for optimum health and wellbeing. By providing healthy eating education we inspire and empower our stakeholders to make the best, nutrient-dense, delicious food choices to maximise personal health and vitality

OUR QUALITY STANDARDS

• We carefully evaluate each and every product we sell
• We feature foods that are free of artificial preservatives, colours, flavours, sweeteners, and hydrogenated fats
• We are passionate about great tasting food and the pleasure of sharing it with others
• We are committed to foods that are fresh, wholesome and safe to eat
• We seek out and promote organically grown foods and grass-fed happy and healthy animals
• We provide food and nutritional products that support health and well-being